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How Often Should You Wash Your Hair?

The most most inexpensive beauty secret ever? You don’t have to wash your hair every day. Not only does it give you an extra 15 minutes in bed each morning but, it turns out, skipping the daily suds is the most effective way to get smooth, well-behaved tresses that are a cinch to style. Read on to discover the magic of second (and third) day hair…

What’s wrong with shampoo?
Absolutely nothing – you just don’t need it everyday. Over cleansing and using harsh, detergent-based shampoos can actually trick the scalp into thinking it needs to replenish what has been removed. So, in essence, lathering up daily can cause your scalp to produce extra sebum – which, in turn, makes your hair seem oilier. But there are no hard and fast rules: if you’re a gym bunny with oil-prone hair, you might need to wash daily, while if you have curly, dry hair you may only wash once a week. Experiment to find what works for you. If you really can’t resist that daily cleanse then try the Percy & Reed Perfectly Perfecting Wonder Cleanse & Nourish. Unlike traditional shampoos, this co-wash product means that there’s no lather and it acts like a shampoo and conditioner in one!

So what’s so great about second-day hair?
By the second day, the natural oils from your scalp have tamed the flyaways and given you a natural sheen. Plus, day-after hair also has additional fullness and texture, which makes it easier to style (the reason why you should always try up-dos on dirty hair). You can always revive second or third day hair by using a texturising spray like Percy & Reed’s Big, Bold & Beautiful Dry Instant Volumising Spray. Paranoid about the lack of freshly-shampooed scent? A few spritzes of Percy & Reed Eau My Goodness Shine & Fragrance Spray will deliver a burst of rose-scented fragrance to your strands.

I’m addicted to suds. Can I fake day-after hair?
Of course. All you need is the right products. Start with a gentle shampoo and a lightweight conditioner – Percy & Reed’s contain ProVitamin B5 to really care for your hair. Blot hair with a towel, since rubbing causes frizz, and then then spritz a texturising spray. Let hair dry naturally or blow dry like usual. Finish with some of Percy & Reed’s Reassuringly Firm Session Hold Hairspray to protect your style from outside humidity and keep it looking fresh for longer.